A new flavor of Coke hit the shelves in Japan last week: Coca-Cola Plus Green Tea flavor. It contains green tea extracts and zero calories.
The target market for the new beverage is said to be ‘health conscious’ women in their 20s and 30s. The new Coke boasts tea antioxidants called ‘catechins.’ Coca-Cola Japan spokesperson Katsuya Sato says the drink leaves a slight green tea aftertaste.
Not to be outdone, Pepsi will soon launch its own new cola in Japan later this month: ‘Pepsi Shiso’ (Did Snoop Dogg name this?). The green colored beverage is a basil-flavored cola.
No word yet on whether these new greenish-flavored colas will reach American shores.
For more insights and innovations check out neemee.com, the place to go for the latest observations in the World Thought Bank – events, ideas, trends and more. Add your own thoughts about anything in life – entertainment, design, technology, well-being and, yes, food. And, take a look at a few of our other Hot & Cool Trends.
Have you seen an innovative product that will make our food lives more fun in the future? Let us know at Editor.
