Adults and children got an extra fun surprise this week when the new Harry Potter-themed resort bought everyone a beer. But, don’t go all Voldemort about it. It was only Butterbeer.
In celebration of selling its millionth Butterbeer inside The Wizarding World of Harry Potter, Universal Orlando Resort shared 1,000 complimentary Butterbeers with guests on the streets of Hogsmeade.
Butterbeer appears as a favorite drink inside the Harry Potter books and films and is now being sold inside The Wizarding World of Harry Potter. It’s a nonalcoholic, frothy drink reminiscent of shortbread and butterscotch and is served cold or frozen.
Much has been written about Butterbeer since it made its debut on June 18, 2010, making it one of the most talked about beverages of 2010. There has been much speculation about its secret ingredients – but Universal Orlando will not share the closely guarded recipe. Universal has implemented special security procedures to protect the details.
Butterbeer quickly became a guest favorite, according to the resort. To help meet the strong demand, Universal Orlando added a fourth Butterbeer location within The Wizarding World of Harry Potter.
“You can see the excitement on our guests’ faces as they wait in line – and then the smile that comes with their first sip,” said Ric Florell, General Manager and Senior Vice President of Resort Revenue Operations for Universal Orlando. “Butterbeer is not just a beverage. It’s an experience.”
Inspired by J.K. Rowling’s compelling stories and characters, The Wizarding World of Harry Potter theme park opened in Orlando, Fla., this summer.