America: Smirnoff™ Ice is giving 100 of you the opportunity to tell your boss you’re taking a 5-day weekend in honor of July 4th this year! See how to enter below.
Extend the Celebration
The brand is launching a national sweepstakes today, in which 100 people will have the chance to win a $500 cash prize – with the hopes each will extend the holiday and raise a toast to Uncle Sam by taking the 5th and 6th off, too.
It’s a drudge when a holiday falls mid-week. What to do? It’s so difficult to concentrate when you’ve had a day to celebrate with friends and family, then return to work. Our friends at Smirnoff feel your pain. Being America’s birthday, they believe July 4th is one of our greatest holidays – and that you deserve some extra time for some extra fun. In addition to entering the sweepstakes, be sure to try out these delicious new Red, White & Berry cocktails just in time for the 4th: Red, White & Berry Lemonade and a Red, White & Berry Slushie.
How To Qualify
Qualifying couldn’t be easier: Sound off on social media (specifically Facebook and Instagram – links below) about where you’d rather be than work on the 5th and 6th – because we know the answer’s not “in the office.” By commenting on the contest post on the @SmirnoffUS Facebook and Instagram pages, you’ll be entered for the chance to get a stipend from Smirnoff Ice. The intent being to cover the extra two days off, so you can take your celebration right where it should be – into the next weekend.
The official stuff: No purchase necessary. Must be 21 or older. Ends July 1, 2018. Winners selected randomly. Prize is $500 USD (regardless of actual salary or employment status). Subject to Rules at www.SmirnoffIceForAmerica.com.
“I think we can all agree that Wednesday isn’t enough time to celebrate America’s birthday,” says Krista Kiisk, brand director for Smirnoff Ice. “Who wants to head back to work and do work things when you could be on a beach, on a boat, or on a mountain celebrating the good ole US of A? American deserves more than 24 hours. That’s why we’re giving hard-working Americans the chance to extend the holiday another 48 hours by paying 100 people to take July 5th and 6th off, so they can extend the fun the Smirnoff Ice way.”
The brand reminds you: “Whether you’re celebrating with stars, stripes or Smirnoff Ice, fireworks are meant to be lit (responsibly, of course), but you shouldn’t be. Red, White & Berry is all about quality, not quantity, so please enjoy our products responsibly.”