Pepsi White Pops Up in Japan

Pepsi White Pops Up in Japan

Food & Drink

Pepsi White Pops Up in Japan


By Cari Martens

PepsiCo has introduced Pepsi White in Japan. Described as a limited edition ‘cola-yogurt’ drink, Pepsi White is a a clear cola beverage that comes in a clear bottle with a predominantly white wrap-around label.

Distributed by Suntory of Japan, as its flavor for Winter 2008, the white color is meant to bring to mind feelings of snow and Christmas. It’s said to have a lighter, sweeter, yogurt sort of flavor, according to Japan Marketing News.

No word on whether Pepsi White will make it across the ocean to the U.S.A.

For more insights and innovations check out, the place to go for the latest observations in the World Thought Bank – events, ideas, trends and more. Add your own thoughts about anything in life – entertainment, design, technology, well-being and, yes, food. And, take a look at a few of our other Hot & Cool Trends.

Have you seen an innovative product that will make our food lives more fun in the future? Let us know at Editor.


More TFC