TV Dinners Go Upscale

TV Dinners Go Upscale

Food & Drink

TV Dinners Go Upscale

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By Cari Martens

If you are staying at The Loews Regency Hotel on Park Avenue in New York City you might want to try the pot roast braised in pinot noir, or free range chicken with a cheddar asiago macaroni and cheese with a Parmesan crust. It may sound upscale, but now imagine those meals served on TV dinner trays.

That’s right, in a surge of nostalgia, the Loews is bringing back the staple TV Dinners of the 1950s, turning retro dishes into something to appeal to their high-powered clientele. Executive Chef Andrew Rubin’s twist on traditional comfort-food is intended to bring guests back to a time when families sat around their TV sets, watching the classics and enjoyed pot roast, fried chicken and other favorites. Rubin is also introducing new elements to the TV dinner, such as salmon. The trays, incidentally, are made of porcelain rather than aluminium (see older Swanson TV dinner version, below).

These Park Avenue TV Dinners will be offered at the 540 Park restaurant, the Library and in-room dining at a cost of $30.

I think this is a beautiful example of what we call the Time Travel Wave, where people find comfort in the classics, including food.

For more innovations and insights, check out CultureWaves. And, take a look at a few of our other Hot & Cool Trends from CultureWavesâ„¢.

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Photo credit: Loews Regency Hotel

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