Have you ever watched a TV commercial or music video, and thought to yourself, I can do better than THAT? Well, fans of Moe’s Southwest Grill had the chance to show their stuff and some of them really came through.
The Atlanta-based chain reached out to customers with an “I Love Queso” video contest, offering a generous $1000 prize to the top video producer. Crowdsourcing at its best.
The eatery asked guests to enter the contest at www.ilovequeso.com by uploading a one-minute video about their love for Moe’s Queso. We don’t have data to gauge the contest’s impact on sales, but the videos themselves are quite entertaining. The top two especially, in our opinion, are MTV-worthy. Well, if MTV still aired music videos, that is.
If nothing else, Moe’s has some fun and funky footage it can use in future TV commercials.
The company has just announced the winners. The grand prize-winning video is I Love Dat Queso Divine ft. Chipz. Creator Christiano Covino from New Canaan, CT, will receive $1,000 and free queso for a year.
Check these out. We expect you’ll enjoy some of these one-minute masterpieces. And there’s more to see at their Web site.
Moe’s five runners up are:
Dustin Chan-Pong, Lakeland , FL : The Moe’s Queso Rap
David Mitchell, Warrington , PA : Gimmee That Queso
Dan Slemons, Morrow, GA: Dr. Queso
David Gross, Mars, PA: I Love Queso – Welcome to Moe’s
Peter Venoit, Virginia Beach , VA – Queso Enthusiast